The importance of including in-person events within your sales strategy
In a post covid world that is increasingly driven by digital interactions, Shieldpay recognises the power of in-person connections. We integrate personal touch points into our sales strategy, we're not just shaking hands—we're shaking up the status quo. Shieldpay's commitment to trust, networking, client feedback, and brand visibility through in-person events is a strategic move that amplifies our impact in the dynamic landscape of secure digital payments.
🌐Building Trust
Shieldpay deals with the trust sensitive area of financial transactions. While our digital platform ensures security, nothing beats the trust built through face-to-face interactions. Meeting our team in person humanises Shieldpay, reinforcing that behind the cutting-edge technology are real people dedicated to safeguarding transactions.
🌐Networking Magic
While online platforms offer virtual networking opportunities, nothing beats the magic of meeting peers, clients, and industry influencers in person. Attending conferences and not only allows Shieldpay to showcase expertise but also opens doors to valuable collaborations and partnerships that go beyond the limits of virtual interactions. I’ve been known to bring out the odd magic trick and the environment of an industry event helps to foster deeper connections
🌐Feedback, Direct and Personal
Understanding client needs is essential for continuous improvement. In-person events give Shieldpay the opportunity to engage directly with clients, gather real-time feedback, and address concerns on the spot. These personal interactions often yield insights that might be missed over Teams or Zoom meetings (other video conferencing softwares’s are available), contributing to the ongoing refinement of Shieldpay's offerings.
🌐Boosting Brand Visibility, One Handshake at a Time
Participating in in-person events not only allows Shieldpay to connect with clients in a more relaxed setting, but also enhances overall brand visibility. Being present and speaking at conferences and events positions Shieldpay as a thought leader and innovator in secure digital payments, reinforcing our commitment to excellence.
